Three Closing Questions

Three Closing Questions These three questions will uncover any unexpressed concerns and transition into a natural assumptive close: 1. Do you like the product? Seems obvious, but consider what happens later when you try to close if they have issues with the product…....

Getting Decisions

Getting Decisions Call me next week…. I want to think about it… I need to discuss this with my (lawyer, accountant, partner, staff) You can agree to call back later. But if you do, you can say goodbye to 80% of your sales. As soon as you hang up they will immediately...

What’s a Closer

What's a Closer As much as I enjoy the dramatic film Glengarry Glen Ross, I know that it is merely a movie. Not reality. It depicts a despotic systemically corrupt sales organization ruled by tyrants and thieves. The reps are beaten down and desperate. They feel...

Perceived Risk

Perceived Risk What does it take to make a sale? The prospect has to want what you are selling more than: 1. any other possible purchase for that amount 2. any possible competitor’s product 3. the peace-of-mind of holding onto the money What does a prospect stand to...

Salesmanship

Salesmanship Salesmanship is to selling, as acting is to talking. The latter in each case being a poor faded facsimile of the former. Would you pay to see a movie where people talked their lines, without any depth of emotion, or interest, or inflection of voice or the...

How to Sell

How to Sell Step 1 – Establish Rapport Remember the old saying “You only have one chance to make a good first impression”? They were right! But what does this cliché mean? What is a “good impression”? A good impression happens when rapport is established between the...